Remote Digital Marketing Coordinator | Part-Time

Job Overview

We are seeking a talented and detail-oriented Digital Marketing Coordinator to enhance our dynamic online presence across various digital platforms. This part-time role offers the flexibility of remote work combined with occasional in-office days in Houston, TX, allowing for a balanced work-life structure.

Key Responsibilities
? Social Media Management: Regularly create and share compelling content on platforms such as TikTok, Instagram, and Facebook to showcase our services and engage with the community.
? Online Reputation Management: Actively monitor and respond to Google reviews, ensuring a positive digital footprint and fostering relationships with our audience.
? Messaging & Voice Coordination: Work alongside voice artists to develop inviting hold messages and voicemails that reflect our brand?s identity.
? Website Content Management: Maintain up-to-date and accurate website content that authentically represents our brand.
? Website Redesign Oversight: Spearhead the redesign of our website, aligning it with our brand vision while enhancing the user experience.
? Backlink Management: Perform routine audits on backlinks to uphold quality and rectify any detrimental links.
? Blog & Content Writing: Generate and publish engaging blog posts that inform and educate our patient community.
? Photography & Videography: Capture authentic photos and videos for social media, including dynamic reels that illustrate our team?s character and clinic environment.
? Quarterly Newsletters: Design and send out quarterly newsletters via Mailchimp to keep our patients informed about updates, news, and special promotions.
? Patient Communication: Ensure timely communication with patients regarding news, events, and offerings.

Company Culture And Values

We are not merely an eye clinic; we are dedicated to delivering outstanding vision care to our community. As leaders in the eye care industry, we pride ourselves on being a comprehensive resource, providing a range of services from sports vision training and vision therapy to routine eye examinations. Our culture promotes creativity and a collaborative environment, allowing team members to thrive.

Career Growth Opportunities

This position presents a valuable opportunity to take the lead on significant projects such as website redesign and digital marketing initiatives, allowing for professional growth in digital marketing and project management.

Required Skills
? Proficient in social media management platforms
? Excellent writing and content creation abilities
? Basic photography and videography skills
? Familiarity with website management and design principles
? Experience with email marketing tools like Mailchimp
? Strong communication and interpersonal skills

Qualifications
? 1-2 years of experience in digital marketing or a related field
? Proven expertise in managing social media accounts and digital marketing activities
? A strong portfolio showcasing writing and content creation abilities

Education Requirements
? Bachelor?s degree in Marketing, Communications, or a related field preferred.

Employment Type: Part-Time

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